Essential Whitening Toothpaste

150 kr

Our award winning toothpaste has been developed by dentists to proactively improve your oral health. It whitens your teeth up to three shades in two weeks*. Enjoy the smooth flavor of Green Mint. Contains 75 ml.

  • Gently whitens: PAP
  • Rebuilds enamel: Hydroxyapatite
  • Cavity and plaque protection: Sodium fluoride
  • Desensitizes: Potassium nitrate
  • Hydrates: Hyaluronic acid and Jojoba oil
  • Freshens breath: Zinc acetate
  • pH control and ultra fine polishing: White charcoal
  • After one use: Significant whitening improvement
  • After first week: >80% see whitening results
  • After two weeks: up to three shades whiter (for some more)
  • After four weeks: average of four shades whiter or more
  • Sensitivity: 0% (actually reduced)
  • Breath: significantly fresher for 8 hours

When we measure shades, we always use the standardized VITA scale 

Dentist approved
Not tested on animals
100% recyclable

Buy It With

Essential Toothbrush

Out of stock

Leaves your teeth and mouth feeling fresher. Nice herbal minty flavour.

Looks better, tastes better and gives you a better feeling in your mouth.

Clever subscription. Good flavour. Bonus for sustainability. Keeps you wanting more!

Sweden's premium oral health brand.

Etinour approved

At Etinour we develop our products with dental care professionals and customers. Our community makes sure they're effective, safe and loved - always Etinour approved!

The Formula

The Formula

Science-backed ingredients for optimal effectiveness

Multi-functional to cover all your needs

Kind to you, and the planet

The Feeling

The Feeling

Luxurious, silky smooth formula

Creamy lather for incredible clean feeling

Moisturizing and exceptional hydration

The Flavor

The Flavor

Exquisite taste of our crafted toothpaste

Sophisticated blend of green mint

Refreshing sensation without stinging

Customer Reviews

Based on 26 reviews
Helped me with mouth blisters and made my teeth whiter

I’ve struggled with mouth blisters that keep coming back for a long time, but since I started using this toothpaste, they've gradually disappeared. My teeth feel much healthier, and they are noticeably whiter. I highly recommend this toothpaste!

Magisk tandkräm! 😍

Gillar både smak och effekt av tandkrämen. Känns bra att använda något som verkligen vårdar mina tänder och ser till min munhälsa samtidigt som jag får ett betydligt vitare leende.

Lyxig tandkräm

Jag gillar verkligen den här tandkrämen! Den känns väldigt premium, och bidrar med vardagslyx. Mina tänder känns rena, fräscha och vitare. Smaken av örtig mint är helt perfekt! 👌🏼

Linda Kamperin
Love it

I absolutely love this toothpaste. I have only used it for 3 days and it makes my teeths feel very clean. Love the taste too. I'll buy more in the future

Agneta Persson
Bästa tandkrämen

Älskar denna tandkräm 💚 är inne på min andra tub och upplever att fula fläckar efter kaffe försvunnit och ilningar har minskat betydligt!
Munnen känns ren och fräsch!!
Så, varför välja en annan tandkräm nu när jag upptäckt Etinour?! ⭐