BUILD, BRIGHTEN & BOOST
Premium oral care for a stronger, whiter and healthier smile.
Toothbrushes
Let customers speak for us
Results
- First week: >80% see whitening results
- Four weeks: average of four shades whiter or more
- Sensitivity: 0% (actually reduced)
- Breath: significantly fresher for 8 hours
When we measure shades, we always use the standardized VITA scale
Leaves your teeth and mouth feeling fresher. Nice herbal minty flavour.
”Looks better, tastes better and gives you a better feeling in your mouth.
”Clever subscription. Good flavor. Bonus for sustainability. Keeps you wanting more!
”Sweden's premium oral health brand.
”Popular products
Swedish Design and Quality
Know what's in your toothpaste?
Didn't think so. Get a paste you know you want to use twice a day.
Oral care - why we care
Guarding against inflammation and infections that can affect your entire body, your mouth plays a crucial role in your overall well-being. An optimal oral care routine has the power to give you a brighter smile and even prevent diseases. That's why you should care too.